Intent-Based CPM Pricing vs Click-Based Buying in AI Channels
Stated intent changes whether impressions or clicks deserve the price.
Solomon Adeyemi
Contributing Editor, Brand Safety & QA
Solomon Adeyemi
Solomon worked for eight years as a brand-safety auditor and ad quality consultant for agencies and broadcasters before turning to writing, and he has testified as an industry expert on ad fraud before two trade-body working groups. His reporting examines how AI classifiers, contextual signals, and supply-chain transparency standards are evolving to meet advertiser demands.
4 stories
Campaign Launch Workflow for a First AI Ad Buy
Learn the funnel position where conversational AI ads work best and how to write for it.
Solomon Adeyemi
Pre-Flight QA Checklist for AI Ad Campaigns
Verify your AI ad campaigns are live where you think they are before launch.
Solomon Adeyemi
Sponsored Content Disclosure Language in AI Responses
Industry and regulators race to define how AI assistants should disclose paid recommendations.
Solomon Adeyemi